In today’s digital age, social media has become a powerful tool for small businesses, especially for craft entrepreneurs like you. Whether you’re creating custom labels, party decor, or handmade goods, social media can help you reach more customers, build your …
Top 10 Reasons Why Social Media Marketing is Essential for Craft Businesses Read more »
For many crafters and small business owners on Etsy, finding ways to stand out in a crowded marketplace is essential. One highly effective way to increase visibility, engage customers, and boost sales is by creating seasonal products. Crafters like candle …
Boosting Your Etsy Sales by Embracing Seasonal Products Read more »
Here are the top 10 candle genres that are popular among Etsy shoppers, especially for handcrafted options in 2025. These categories blend timeless appeal with trending themes, allowing crafters to create candles that attract niche markets and seasonal buyers. These …
For small craft-based businesses, Black Friday and the holiday shopping season offer a unique opportunity to boost sales, gain new customers, and showcase your handmade products. But these opportunities come with challenges, especially for small operations that rely on timely …
Candle makers can significantly expand their business opportunities by offering unique products as private label options to their customers. This strategy allows businesses such as boutiques, gift shops, and online retailers to create a personalized product line without the complexities …
Expand Your Candle Business with Private Label Options Read more »
Creating a cohesive and appealing brand for your small candle business can set you apart in a crowded market. Here are some branding ideas for custom labels, dust covers, stickers, packaging, and care cards: Custom Labels Dust Covers Packaging Care …
Using Custom Products to Brand Your Candle Business Read more »